What does this mean?
A survey among 3.000 Asian business people in 10 Asian countries by the Far Eastern Economic Review (FEER) Weekly from April – June 1997 came up with the following results (from FEER No. 37, 1997):
"Almost 100% of the survey group put openness, flexibility and cultural understanding at the top of the softer side of successful management in Asia.”
"Some 63% of the survey group report that cultural misunderstandings have actually stopped projects and 50% hold that cultural differences have hindered business development in Asia.”
"Two-thirds of the executives suggest that connections are more important than strategy.”
"Two-thirds of the executives suggest that the universal goal of making a profit can overcome cultural differences – but seems clear that there are times when that goal is not understood the same way.”
The booklet "Business Culture – the last competitive edge” by Felix Abt has met with a great deal of positive response:
"You gave a very good analysis and guidance on how to deal with Asians.” (Degussa AG, Frankfurt a.M., Germany)
"We found that the booklet is very good.” (The Chief Executive Officer of Alstom Power, Baden, Switzerland)
"All the information given in your booklet are correct and, as we know from our own experience, useful.” (Institute for Scientific Cooperation, Federal Republic of Germany, Tübingen)
"I find the publication excellent and congratulate you on it.” (Dr. A. E. Schrafl, Chairman Dynavest AG and Vice-Chairman Holcim Group, Switzerland)
The booklet is currently out of stock.